Business Ethics Essay -- GCSE Business Marketing Coursework

Business EthicsThe statement has been made that morality has no placein crinkle and the implications of this statement and itsinferring characteristics provide a tangled issue in theoperation of national and multinational corporations.Because ethical decision making is often not as profitableas choices that do not embrace ethical grammatical constituents, theperspective has emerged that the nature of an effectivebusiness mindset inherently brings about unethical behavior.In order to consider this statement and itsimplications, it is indispensable to recognize the ethicaldecision-making processes of a number of companies, andreflect upon the fiscal, organizational and operationalimplications of ethical choices and then relate this processto the comprehend outcomes if the opposite choices were made.As an element of this evaluation, it is also necessary toconsider the nature of morality and the progression of moralunderpinnings for business operations and the implicationsas compan ies expand into multinational arenas.Ethics can be described as the activity of examiningones moral standards or the moral standards of a society,and asking how these standards apply to our lives (11).The application of ethics in business is generally perceivedas the evaluation of individual and collective moralstandards, a reflection of societal morality, and then thedetermination of business decisions that are not only groundon the efficacy of business operations, but also on thesemoral standards. The problem that many corporationsperceive when pursuing the application of ethics in businessis that ethical choices are not always the most soundbusiness decisions. For example, when the pharmaceuticalcorporatio... ...issue as a whole. Individuals have a moral responsibilityto propose ethical action, and there is no way of denying thatcorporations are made up of individuals attempting to makeboth business and ethical determinations.Business ethics, then, must focus not only on theis sues related to preventing harm to others, but also takingaction that negates the passive process of allowing harm tohappen. In the example of Merck, the company act theirethical choice not because they would be causing harm ifthey did not make this determination, but because if theydid not take this action, they would be allowing harm tooccur (48). though it cannot be expected that every companywill take this kind of action, at the very least,corporations, both national and multinational, have todetermine operational ethics that prevent them from causingharm to others.